Augmented Reality
Hm. Do you need your reality augmenting? You might not think you do, but maybe the product creates a need. (I know I need my ipod)
TT brought my attention to this site just before Christmas. We duly printed off a piece of paper with an image of wind turbines,switched on our webcam and …. WHOA!!!!! We saw a 3D version of the picture. If you don’t believe me I reckon you should give it a go.
Wikipedia explains here, beginning with an explanation like this:
Augmented reality (AR) is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with (or augmented by) virtual computer-generated imagery – creating a mixed reality.
Benji Lanyado chats here on video about a possible way of using he same kind of technology. The application he demonstrates shows how you can overlay the reality you are currently in, with information from your iphone. The technology is still in its infancy and look forward to see what will happen with it since it really does blend the virtual with the real in a way I have not witnessed before; as Lanyado points out this type of technology could easily be taken over by advertisers to push particular info at you, but nevertheless it could also be a real help when you are in a new place with not much time to find your way around. The problem is, as with all these things, it looks quite complicated to use at the moment and is only accessible to a few. It seems to me that while research abounds in its celebration of what we can all do, I just think that the divide between those who can do this stuff and those (for whatever reason) who can’t, is going to increase. My guess is that there will in a decade’s time be a whole bunch of people who opt out of what they will see as incessant, insistent change, and those who keep up with it. It is very hard to know what to run with and what not to, and so I think a lot of people will opt out since they will not be able to, or will not want to, keep on dealing with change.

