Digital Literacies

Researching New Literacies, Learning and Everyday Life

Archive for the ‘mash-ups’ Category

memes and old folk

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Yesterday my daughter sent me a link to a video on YouTube. I thought it was brilliant and decided to send it to my husband the next day. But he beat me to it and sent me the link this morning. And so did a colleague. It was this:

It really made me laugh and is of course up my street as it showed how people learn to use new technologies – even older people who feel nervous – by just twiddling about with stuff and experimenting. (Actually the guy in this does a bit too much twiddling imo). I remember I accidentally filmed myself when I got a video camera about 12 years ago … it was recording and I did not realise. Can be quite comedic. But anyhow putting this kind of thing on YouTube etc gives us rare insights into how people learn at home . there is a lot of this stuff online – but not always as funny as this (remember the one when the guy slings the Wii controller into the telly?)

But I do also love how these things go viral so quickly – and this couple is very sweet. I think they warmed the hearts of people all over the world and that is a very new thing brought to us courtesy of web 2.0 technologies. Who said social networking was a bad thing? This couple is totally heart warming!

At the same time as Rosa sent me the link to this, she also sent me a link to a meme that really made e laugh. It began with this rather innocuous image here:

It has been spoofed by lots of people here and it has really made me laugh. This is what I think of as a true meme. I have more stuff on memes in this blog – type ‘meme’ in the search box on the right and see more examples.

Written by DrJoolz

September 16th, 2011 at 8:12 pm

The World of Dolly Parton sleeveface

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The World of Dolly Parton sleeveface
Originally uploaded by Stephen Sleeveface

So is this a new literacy practice I wonder?
You get an album with a big face on; hold it to your head … and you’re a popstar!!

It’s a group on Flickr and a blog.
It must be a meme.

As after the sleeveface blog … there have been loads spring up. Check it out on Google.

If you don’t know how to do it ….go on You Tube. Or look here >>>>>>

so are you gonna have a go?


Written by DrJoolz

March 4th, 2008 at 3:13 pm

New Take on New Literacies

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A kind of reverse grafitti is shown here with a acharity for the homeless cleaning up walls covered in streetart … but leaving a new trace… just the shape of a homeless person crouching for warmth.

In another example of text reproduction, see the antics of this photocopier here … and before you switch it off assuming how it will end … please view to this very short film’s conclusion.

And so we have two very different examples of new literacy practices – involving the use of memes and text reproduction.

Written by DrJoolz

February 19th, 2008 at 5:53 am

You Tube , Memes, the classroom

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Have been having a bit of fun looking around YouTube,
finding memes and stuff.

If a meme finds its way online or even
begins life on the web, it usually ends up moving into other types of space and
maybe back again.

here is some of the work from the clan du neon … campaigning to save the environment by
turning off display lights in shops … it looks fun!

So the meme exists partly online as
part of the whole clan du neon process involves filming the process of switching
off lights and to make the video available through YouTube.

You can see
more on this blog here. Or
on YouTube here.

Rosa told me about some other memes and we had fun looking up all
sorts of things … such as the WonderWoman copycats. Jen Gray is Grrrreat:

I dunno where she learned those
moves. But wow.

There are more related videos here.

So what else?

There is the Pedro dance. It all began with the film Napolon Dynamite with this dance here.

It has all become a bit of an Internet occupation to mimic the dance and to put on’es own spin on it. See for example here:

But I like the ones which jam together several ideas like the ipod version:

There is this other stuff going on too .. around the controversial ‘don’t tase me bro’ news story set in the University of Florida. Basically a university student was marched away from the floor when he was trying to ask Senator John Kerry some embarrassing questions. It has become quite a well watched incident on YouTube since the whole dreadful event was videoed.

There have been copycat uses of the line ‘don’t tase me bro’ which tend to be used as a way of signifying the USA as a police state. Sometimes to comic effect (depending on your viewpoint)

15 Seconds Of Fame

I wonder what you think of the ethics of films like this.

This time have a look on a different video sharing site. Here we can take a look at Britney Spears using ‘don’t tase me bro’ as a line in a song. Nice.

So, a lot of mixing and jamming here. Interesting in terms of literacy, shared and distributed authorship.

What of its significance to learning –

that the Internet promotes the sharing of ideas and the dispersal of information. That we can use and re-use and reformulate. That the power of texts can be increased and weakened through duplication.

Points of discussion:

1. Where do we draw the line in terms of ethical use of video material for parody?
2. Are political messages strengthened or weakened through their proliferation and adoption by online groups?

I like the idea of applying questions to texts such as:

What is the main message or content of this text?
What is the purpose/function of the text?
What media are used to convey the text?
Are these the most appropriate modes and media for the conveyance of the
text message?
Who benefits from this text? (e.g does anyone make money?)
What messages are prioritised and which information is undermined or
omitted? (Why?)
Does anyone suffer as the result of this text?

we can apply these questions to any text and we can teach kids to ask them. And for some texts we can also ask:

Why is this text so popular/unpopular?
Why do people want to mimic this text?
How do the original meanings and beneficiaries (etc) change as a
result of this text becoming a meme?

But …. Why would you want to do all this?
The answer is simple. Because in order to become literate,we need to understand social implications of texts as they are part of the whole meaning.

Written by DrJoolz

January 2nd, 2008 at 9:03 am

So what actually IS streetart?

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The National Gallery is promoting its wares (does it need to?) and is putting 40 works of art on the street . Huge reproductions on vinyl are being placed strategically (streetegically) across London. The project is called Grand Tour and is an interesting one.
What makes it OK for some art work to be shown and not others?
(Banksy’s work is now allowed in some cities.)

I presume it is a case of permissions from those who rule and those we must obey. But it is also interesting to see what might happen. Will the meanings of the art change when it is placed out there in the environment? Does streetart change when it is permitted to be there? Is it still real stretart if it has been commissioned? Is it less edgy? Does it lose credibility?

And when you put art out there on the street … where does the art end? At the edges of the artefact?

I think the meanings of art work derive partly from its provenance – the way it is used, where it has been, how people read it – even interact with it. Will people be upset if someone adds a moustache to the faces on these classical /street art works? More info about the project here.


And are these mashups?

In the meantime other art makes the journey another way … streetart is sometimes brought off the street into new places. For example there are so many people on Flickr who collect streetart images, collating and cataloguing. How does that change their meanings and their value? The currency is different I think when you bring an image to a webspace; it is partly about the creation of a new piece; partly seeing something first; even about adding to your collection.

People look at streetart differently in the new online context. The images look different when you see them on your pc screen; you experience the art differently and people have taken the shots from particular angles – cutting some bits out and focusing on others.

Certainly I have joined in with this craze of catching streetart (eyes peeled as I walk)…

urban zebra

I have been keen to show all kinds of stuff I have seen – people ignoring it:

stuck in the mud girl

People appreciating it:

no mind games

and people abusing it:


But I am also interested in how LunaPark has recently launched an exhibition of her streetart photography, showing the streetart from a particular locality, in a hall in that locality. There is a reverence and a particular desire to show a full range of streetart in LunaPark’s very meticulously catalogued Flickrstream.

Thanks to Gammablog for telling me about this exhibition….

I wonder if all the people who went to the exhibition were people who love streetart. I wonder if anyone went to it, saw it, and looked for the first time at what qualities so much streetart has?

I wonder.

And what of the streetartists? Lots of them love Flickr and learn about each other’s art through that space. They have made new contacts with other artists, planned exhibitions and shown their work through Flickr. (Some have told me, but I am not revealing their ID.)

Interesting to compare bloggers with streetartists – they share a belief andor a need to say something – to put stuff out there which will be read – or ignored.

Some people detest Web 2.0 just as some detest graffitti /streetart as it has not been legitimised through the culture mangle. I blogged recently about Andrew Keen’s book the cult of the amateur…. Keen is dismissive of those who dare to raise their voices and stick their noses over the parapet. (He is scared they will be better than he is.)

Just as with bloggers there are some good streetartists and some who should practice a bit more … but who should decide the standard? Who should legitimise?

Written by DrJoolz

July 5th, 2007 at 3:35 am

Mash ups

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Having moaned in my last post about the number of emails I get, this morning I was unable to open any of my emails due to a “hardware problem” at work.


I had no idea how to start work without it. I was totally incapacitated. All my work was online – hidden away as attachments to emails. Maybe I will never moan again about having so many emails… no don’t think so.

When it did get going, I found I had been sent a link to this wonderful creation on Youtube:

An interesting take on the mash up where classic paintings of women have been digitised and allowed to dissolve one into another. I guess it reflects similarities and differences about women across the ages.

I receive increasing numbers of emails which contain links to YouTube and it is certainly a site which has become a household name. It is embedded into everyday life in a manner which no longer is associated with exotic or advanced ICT practices. Perhaps this is an example of ‘blackboxing’; a term associated with Black Box Theory – which I was introduced to by Mary P and Jennifer Rowsell.

In the meantime, I suppose I need to be more circumspect when I use terms like ‘everyday life’ … whose ‘everyday life’ do I mean? Nesta Futurelab has a report about Digital Divides which they say are increasing. Some people’s everyday lives allow them no access to technology at all.
It is arguably the role of policy makers and education practitioners to to provide opportunities for everyone to access new technologies and use them in ways that are relevant to their lives.

The futurelab is in Bristol, so while we are down there (here?) let me show you some streetart from there:

beauty island

This is from the StokesCroft area and even though this art is on the street, it has a frame around it as if hanging in somebody’s house. Nice juxtaposition here taking style from one space and putting it in another. The work has been created by local people trying to re-claim the area and do it up in the way they want. It is as if they are saying’ this is our home’. It is a kind of streeet art mashup of genres. (It is not just in technology that grass roots level creativity plays with boundaries and moves things around to express new ideas.)

Written by DrJoolz

June 13th, 2007 at 4:59 am